The Moschino perfume line continues to be an important part of the brand, with innovative and creative releases that reflect Moschino's eccentric style. The perfume "Toy" (launched in 2014), for example, had a teddy bear-shaped bottle, a playful and unique design that became an immediate success. Moschino has also invested in limited editions and creative bottles, making its perfumes collector's items.
Today, Moschino continues to be one of the most original and innovative brands in the world of fashion and perfumery, maintaining the same bold and creative approach of Franco Moschino.